Build the next-gen market intelligence platform
Our mission is to empower organizations with relevant market intelligence specifically tailored to their market. Delivered on a digital platform using the latest technology, we provide relevant actionable insights that drive growth and innovation. Starting in the Swiss retail banking sector, we aim to expand our reach and impact across various industries and markets.
Trenda was founded in Zurich, Switzerland, in 2022 by Sascha Gysel and Thomas Stüssi. Previously, both served as co-directors of a think tank for banking innovation in Switzerland, which provided research and consulting services to over 30 Swiss banks.
Based on their many years of experience in the field of banking innovation, they have created a new approach with Trenda that uses the latest platform technology, data-driven insights, strong industry expertise, and a tool-based approach to achieve a lasting impact in the industry.
The Trenda platform has now developed into a one-stop solution for market intelligence in the Swiss banking sector and serves more than 80% of Swiss and Liechtenstein retail banks with its innovative market intelligence platform.
Building on this strong foundation, we are now expanding our services to other industries and markets using the same approach—a combination of cutting-edge technology and industry-specific expertise.
