Core Modules
All you need for your market intelligence
Trenda offers a comprehensive suite of core modules designed to provide your strategy, innovation, product, and leadership teams with the insights they need to stay ahead in the competitive Swiss retail banking industry.
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News Module
- Get expert-selected market insights for retail banking in Switzerland and Liechtenstein — search, share, comment, and export updates to keep your teams informed and ahead.
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Study Repository Module
- Access national and global banking studies — and efficiently extract insights with our integrated AI chatbot.
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Radars & Charts Module
- Use the trend radar created by Trenda experts or create your own — invite others to assess, structure, and communicate trends and insights effectively.
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Data Hub Module
- Daily-updated banking data — rates, products, fees, and players. Compare and export datasets for your own analysis and decisions.
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Features Module
- Analyze and compare 200+ e-banking, mobile, and website features across 40+ Swiss banks — including up-to-date videos, screenshots, and data-driven insights to shape your product strategy.
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AI Module
- Use our integrated AI tools and the chatbot to gather customized insights efficiently.
News
Expert-curated and relevant news signals
The News module keeps your teams up to date on developments relevant to the Swiss retail banking industry. Trenda experts continuously track Swiss and international news sources, analyze them, and curate the most important updates for the Swiss and Liechtenstein retail banking market.
You can also add your own news to the module, ensuring internal updates are visible alongside market insights.
- Top News
- The most important market signals for Swiss retail banks – curated by Trenda experts from the most relevant sources.
- Ticker News
- Additional curated market signals that provide further context and background.
Studies
The central study repository for Swiss retail banking
The module provides quick access to relevant market and research studies. Trenda experts continuously curate and update the repository with the latest publications. Each study is summarized and can be explored in greater depth using the AI chatbot to ask specific questions. You can add your own studies, creating a comprehensive knowledge center for the entire organization.
Radars & Charts
Create your own trend radar
The Radars & Charts module provides access to regularly updated trend and topic radars while also allowing you to create fully digital, custom radars and charts with your own elements, assessment logic, and visualizations.
You can invite colleagues to collaborate on assessments and present the results to your team or across the organization. In addition, Trenda and its partners offer pre-defined radars and charts that are continuously updated to reflect the latest trends and insights in the Swiss retail banking market.
- Pre-defined Radars & Charts
- Trenda and our partners offer pre-defined radars and charts that are regularly updated to reflect the latest trends and insights in the Swiss retail banking market.
- Custom Radars & Charts
- The Radars & Charts module allows you to create your own custom radars and charts.
Data Hub
Get all relevant market and product data at your fingertips
In the Trenda Data Hub, you can access a broad range of up-to-date information on retail banking products, banks, fintechs, and more. The hub combines curated data collections with continuously updated crawlers, giving you insights into product offerings, mortgage rates, and the competitive landscape. You can easily explore, analyze, visualize, and export this data to generate valuable insights and make well-informed decisions.
- Data Collections
- Comprehensive insights into key aspects of the retail banking market—from product offerings to the competitive landscape.
- Data Crawlers
- Continuous monitoring of mortgage interest rates, product offerings, and other market information from a wide variety of sources.
Features
Compare your digital offerings with your competitors
The Features module offers a comprehensive view of your competitors' digital capabilities, helping you spot gaps and opportunities in your own offering. With up-to-date videos and screenshots, you can dive into the details of specific features. A feature matrix enables detailed comparisons across competitors, highlighting strengths and weaknesses to inspire improvements in your digital offering.
- Feature Matrix
- The feature matrix provides a detailed comparison of the digital features offered by your competitors, allowing you to identify strengths and weaknesses in your own offerings and get inspired to enhance your digital offering.
- Feature Analytics
- The feature analytics module provides a bird's-eye, data-driven view of the digital capabilities of your competitors, which helps you decide on your own feature priorities and strategy.
AI Module
Get AI-powered insights
The AI module leverages advanced, custom‑trained LLMs to help you analyze and interpret news, studies, and data effectively.
- AI chatbot
- The Trenda AI chatbot "Maya" is trained on platform content and provides instant answers to your questions.
- AI study chat
- Chat with the AI study assistant to get insights and summaries from individual studies. Use role‑based prompts to discover insights for your role or an individual bank.
